WORKS

HCL Consulting London is the last work of mine

Website   Facebook  Blog

GPA Art Gallery online

Website   Facebook  Blog

Part of my advertising proposals and works of mine in this page.

1. PUMA

2. Levi's

3. Beer

4.  Yorokobu Magazine

5. Supermarket

6. AirFly Companies

How I make ACH Imagine Business
Link to

Few writing idea with slogan

1. For the beer image poster: “The statues”

First:

    A group of tourists walk on a park, but all the statues from this park are without busts, and there are written only the names of the characters who represent each statue: Cervantes, Velasquez,…and so on.

Under the names of each statue there are written the following phrases:

“I’m on holiday”, “Closed. Come back in the afternoon”, ‘Call my secretary, I’m busy now!’ or “Schedule: open from 8am to 10am and from 16pm to 18pm”.

The tourists laugh, there is a good atmosphere, the usual photos are taken, and… suddenly, it can be heard music from one side of the park. Everybody goes there and meet all the characters of the statues, having an Estrella Damm beer party. (actors can be hired and may dress as the characters or it can be made with drawings, or a copyright of a well known song may be bought if the brand doesn’t have one).

Second:

    After the first spot has been broadcasted and the public has already known it well.

A guy with his friends, in the house, with Estrella Damm beers, ready to watch a football match (the usual atmosphere: scarves, trumpets…)

Suddenly, the wife starts yelling from the kitchen:

“JOOOOOOOHN….. you haven’t done the shopping. Leave the match and come here quickly!”

John looks at his friends, laughing and gets out from beneath the table a carton where there is written: “Closed. Come back tomorrow” or “I’m on holiday” and puts it in the door of the living room.

Slogan: Damm, BREAK THE RULES!

2. Coffee - “FIVE O’CLOCK TIME”

          London: on a café terrace with a typical London image in the background (Big Ben, for ex.), and typical English people at the tables (with smart clothes, sobriety…).

The waitress (a beautiful one, but very bored)

Suddenly, ”He is coming”: an American guy (with jeans, a N.Y. T-shirt, with a cap….), breaks the silence….he says: “Hi, one coffee, babe!”

          She puts a happy face now, goes to the kitchen, opens two buttons from her blouse (“with the breasts out”), tears the long skirt (legs out), gives volume to her hair, takes the coffee, goes to the American table, gives him the coffee and gives him a blink. THE IMAGE STOP AT HER BREAST.

When they see this, the Englishmen leave their tea (“thinks, it’s coffee time now”) and asks for a coffee. One old man (70-80 years old) asks: “Two coffees, please!”

Slogan:  xxxx, THE LITTLE DETAILS MATTERS!

(Voice here: “ANOTHER COFFEE, PLEASE!”)

3. Sport - "The Teacher"

A typical teacher in the laboratory (with a white overall, glasses, having an “Einstein” hair) having as students ordinary people or sport men having a contract with XXXX Company.

The teacher shows the “pupils” a brain without convolutions:

“This is a normal brain”

Then he shows the students another brain but, with many convolutions:

“And this one is an intellectual brain”…

            This time, the teacher shows an old sport shoe, a fashionable one (no name):

“This is a common sport shoe….”

            Now he shows them the NEW MODEL TRAINER XXXX and says:

“And this one, is what we call a real trainer sport shoe….”

Image: The teacher with the two brains in his hands, says:

“¿AND YOU….WHAT ARE YOU GOING TO CHOOSE?

 Slogan: BE SMART, USE XXXX  

4. Cars - " Days of week"

         A voice:

Monday you are falling in love with this car. In the image: a sexy girl passing by in XXXX car, stops and gives us a seductively look

Tuesday you are going to buy it. In the image: a guy who enters quickly in a car store with his money in a bag, he stumbles and….

Wednesday you are going to show it to your friends. In the image: our guy dressed as a magician in his garden, pulls off the cover of the car and says “Ta-taa….”

Thursday, you are washing it. In the image: in the swimsuits washing the car, foam… typical “car wash with girls”

Friday and Saturday you are going to enjoy it with your family. In the image: the whole family in the car, our guy enters, looks at them….and with sudden gesture he takes the food from his children’s hands and the mobile phone from his wife’s hand, turns on the music and with a satisfied smile takes off

Sunday let it rest, please! 
In the image: our guy sticks his head trough the garage door, looks at his watch-23.00…..in the morning, the alarm clock rings at 7.00….he opens his eyes smilingly.

The voice: ANOTHER WEEK IS STARTING

Slogan: xxx, ENJOY IT EVERY DAY!

5. SWEETS – “FAIRY TALES”

         A voice: Once upon a time, there was a fairy (in the image a very ugly girl, fat, with a face full of acne, looking in the mirror….) living in a castle with an ogre (in the image a handsome gay….) . On day the Prince Charming came to save her (in image a fat guy wearing glasses, climbed down at his horse and his pants broke in the back).

The voice: DON’T LET YOUR PARENTS LIE TO YOU ANYMORE, ASK THEM XXXX (image with the product)

Slogan:  XXXX, A TRUE STORY.  Voice: NEVER TRICK YOU

Note: more at 60 advertising ideas, like you can see here, are prepared.